New Sale Product Added
Viberg, Dehen 1920, Iron Heart + More
New Sale Product Added
Viberg, Dehen 1920, Iron Heart + More
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Edwin

First established all the way back in 1947, Tokyo-based Edwin is without a doubt Japan's very first denim-focused company, founded well before the selvedge denim scene really took off with the Osaka 5 and the Japanese revival of selvedge denim in the 70s and 80s. Tsunemi Yonehachi was one of the very first to begin importing American selvedge denim jeans into Japan, and this is where Edwin got its start, sparking Japan's intense love for denim. Edwin was the very first to manufacture denim jeans in Japan in 1961, proof of the innovation, authenticity, and craftsmanship that is their ethos. By the 1970's Edwin had moved into innovating washed denim fabrics, having cemented the brand as an essential denim house, and are responsible for innovating industry-wide norms such as OW (one-washed raw denim), and "Old Wash," a washing technique that predates stonewashing.

Having gone through many eras of their own, Edwin have returned to the North American market with their new Edwin Japan line, featuring a very strong collection of washes and raws in a variety of fits. All of the jeans are cut and sewn from Edwin's brand new proprietary 13.5oz Rainbow Selvedge Denim, a fabric which reflects their 75+ years of expertise in denim production and craftsmanship. Since their return to our shop, Edwin jeans have quickly proven themselves as some of the most universally loved jeans on our shelves.

While most Japanese brands run small, we find Edwin to run much more true to size. Keep in mind the potential shrinkage of the raw Rainbow Selvedge though!